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Question
Briefly outline how two variables investigated by Asch were found to affect conformity. [2 marks]
Answer
One variable investigated by Asch was task difficulty. Ash found that increasing the task difficulty increased the rate of conformity. Another variable investigated by Asch was group size. Asch found that increasing the size of the majority (up to 3) increased conformity.
Examiner Comment: This question asks students to explain how the variables investigated by Asch influenced conformity. Therefore, it is important to identify each variable (e.g., task difficulty) and describe how it affected the rate of conformity (e.g., whether it increased or decreased).
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